Riverpark Dance School at FLASH MOB SHOW! 

May 2012

“Shocking! Hypermarket customers transformed into dancers!” – this is what media headlines read after the successful Flash Mob performance by Riverpark Dance School in the Tesco Extra hypermarkets for the Král Sýrů brand. It was this quality cheese brand which offered its cooperation to the dance school for this great project. The goal was to create an unforgettable experience for people through dance and allow them to experience a “kingly moment” even while shopping. Several dozen professional and amateur dancers of the Riverpark Dance School got the customers dancing and they accepted this surprise with enthusiasm. 

The dancing “customers” also included some of our instructors, RDS Company dancers and students of Riverpark Dance School of various age groups. The Flash Mob brought fun and joy not only to the Tesco customers, but also to the participants. Laughter and high spirits also ruled during the 2 months of its preparation. Veronika Vitásková, the creator of the amazing Flash Mob choreography, is also a Riverpark Dance School instructor.

A Flash Mob is based on the element of surprise. A swift action that catches you when you least expect it. The aim is to “wake people up” from their everyday stereotype and remind them of the joy of living. Although it is a popular format abroad, this was its premiere in Slovakia. 
In addition to Bratislava, Flash Mobs appeared in the Tesco hypermarkets in Trnava, Nitra, Žilina and Banská Bystrica.
We’re glad that we could be part of the first Flash Mob in Slovakia and we thank Král Sýrů for their cooperation :)

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